Whataburger's Fancy Ketchup Wins in a Blind Taste Test of Nine Brands

A recent taste test compared nine popular ketchup brands to find the best in flavour. Editors sampled everything from fast-food favourites to organic supermarket options. The results revealed clear preferences—and a few surprises.

Whataburger's Fancy Ketchup took the top spot. First introduced in 1962 by the Texas-based fast-food chain, it stood out for its tangy, well-rounded taste. Testers praised its boldness compared to milder competitors.

Heinz Tomato Ketchup came in second. Editors liked its classic, familiar flavour, making it a reliable choice for those who prefer tradition. Meanwhile, Good & Gather Organic Ketchup earned praise for its balance, though some found it slightly sweet.

Great Value Tomato Ketchup landed in the middle. Some testers called it bland, while others appreciated its subtle, inoffensive taste. The organic version of Great Value also got a few nods for its smooth, balanced profile.

At the lower end, Burman's and Hunt's Tomato Ketchup struggled. Most tasters found Burman's overly sweet, and Hunt's failed to impress with its flavour. Market Pantry Tomato Ketchup, however, was noted for its strong tomato-forward taste.

Whataburger's Fancy Ketchup emerged as the favourite for its distinctive tang. Heinz remained a strong contender for those who like a traditional taste. The test showed that while sweetness divided opinions, balance and boldness won over the judges.