Swiss broadcaster SRF defends rare use of hidden cameras in investigations

A recent Kassensturz investigation has reignited discussions about hidden camera journalism in Switzerland. The undercover footage revealed shocking conditions inside a guinea pig breeding facility, prompting widespread concern. But how often does Swiss public broadcaster SRF resort to such methods—and under what rules?

Hidden camera recordings are illegal in Switzerland unless they serve an overwhelming public interest. SRF Investigative, the broadcaster's investigative unit, treats them as a last resort. Their goal is to expose wrongdoing, not to humiliate individuals.

In past cases, SRF has blurred faces to protect identities while uncovering fraud. One investigation targeted 'flying gold dealers' using deception to scam customers. Another Rundschau report tracked a stolen e-bike with GPS and surveillance cameras, focusing on systemic e-bike theft rather than individual thieves.

Despite these examples, no publicly documented cases of SRF using hidden cameras have emerged between 2021 and 2026. The broadcaster insists such methods remain rare and strictly justified.

The Kassensturz exposé has put hidden camera journalism back in the spotlight. While SRF maintains it uses the tactic sparingly, legal and ethical debates continue. For now, the broadcaster's approach balances investigative impact with respect for privacy rights.