Belarusian shoppers outraged by Korona's sky-high grocery prices

A woman from Belarus recently took to Threads to voice her frustration over soaring prices at Korona and Green hypermarkets. She described the cost of basic groceries as shockingly high, leaving many questioning who can actually afford to shop there.

The woman highlighted stark price differences between Korona and other stores. Tomatoes at Korona were listed at 13.15 rubles, while the same product sold for just 4.5 rubles elsewhere. A pack of cherry tomatoes cost 9.10 rubles, and cucumbers were priced at 5 rubles each—though she noted they were cheaper than the 10 rubles charged at competing shops.

Her post sparked a debate in the comments. Some argued that low wages made these prices unaffordable for most. Others criticised the quality of cheaper produce, suggesting higher costs might justify better products. The woman herself admitted she couldn’t understand who the hypermarket was targeting, as even average shoppers would only buy small amounts due to the steep prices. Many agreed that pensioners and those on fixed incomes would struggle to shop at Korona. Yet, some commenters pointed out that wealthier customers would likely continue buying there regardless of the cost.

The discussion reflected wider concerns about affordability in Belarus. While Korona’s prices remain out of reach for many, the store may still attract customers willing to pay a premium. The debate also raised questions about whether higher costs truly reflect better quality or simply limit access to certain shoppers.